Tag: MoreNews
How To Reach Millennials With Media?
By Bill Hoke
Before the turn of the century, ad agency media directors had these tools to choose from: Radio, television, newspapers, consumer magazines, business...
John Joly, Veteran Newspaperman & Marketer
The Seattle marcomm community has lost another stellar member, with the death of John Joly on March 1. He was born in 1939.
John spent...
Scott Schaefer’s ‘Ancient Aliens’ Appearance…
Pub. Note: I was channel-surfing one recent evening when I landed on the History Channel’s “Ancient Aliens” show, only to see my friend, Scott...
The Three R’s Of Business Success…
By Larry Coffman
No, not the Reading, ’Riting and ’Rithmetic you learned in grade school—or more recently—the eco-friendly reminders to Reduce, Reuse and Recycle. I’m...
‘Big Game’ Ad Critique: The Good, the ‘Meh’ & the Notable
By Chris Copacino, Senior Account Director, Copacino+Fujikado
This year’s Super Bowl (or “The Big Game,” to borrow a phrase from Steve Lawson) brought an entertaining...
When Is It Time To Rebrand?
By John Pletsch
The other day, I walked into our office and my desk was gone. Not gone-gone, just not where it usually was. In...
Advertising Exec Dave Syferd, 74
Pub. Note: A Celebration of Life was held for Dave Syferd on March 7 in the St. Andrews Ballroom at the Newcastle Golf Club.
Authorities...
Bill Knudsen—2020 Mariners Expectations…
By Bill Knudsen
My expectations on the 2020 Seattle Mariners season...Whether you agree with the Mariners rebuild, or not, it’s happening. So, what might we...
Hornall Anderson Now Sid Lee
By Larry Coffman
Another landmark of the local marcomm community has disappeared!
Hard on the heels of the assimilation of venerable Cole & Weber into Wunderman...
Ad Age: Plan A Acquires Tether & Three More Shops
Plan A has added four new companies to its growing network: Tether, Chapter, Twofivesix and The New New Thing. The “alternative” holding company, founded...
