Stanton On…Porsche

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Rick’s 911 Cabriolet, which preceded the Boxster.

By Rick Stanton

If there’s one thing I miss about working on the Barrier Motors account, it’s checking in with the folks at the Porsche store. Not having children has allowed me, in no small part, to own five Porsches.

The first one was a 1980, 911 that had been owned by the head mechanic for the Porsche U.S.A. racing team. I’m fortunate I’m still alive after driving that beast.

My current “ride” is a 2012, Black on Black, Limited Edition Boxster S. It has the same size engine as the 911 Cabriolet, but it weighs 1,500 lbs. less.

I’m “geeking out” here, to underscore my point about the old Barrier Porsche. There is something unique about being part of the Porsche family.

Whenever I visited the folks at Barrier Porsche, it felt more like a club than a car dealership. The interest level on the part of the sales staff wasn’t so much about selling you a car. It was more about helping you find something that would stick a permanent smile on your face.

The guy I dealt with would call me occasionally, out of the blue, just to see how the car and I were doing. Are you taking it on any long trips?How’s it running? Remember to keep the RPMs up.

And Porsche has done something over the years that’s akin to what Coca Cola has done with its logo. I remember reading once that Coke had changed its famed logotype script like 25 times. But the changes were so subtle, you really couldn’t tell unless you put them all side by side.

That’s kind of the way Porsche has dealt with it body design changes: Subtle, unless you put them side by side. A 911 always looks like a 911. Take a look at Crammer-Krasselt’s ad for the new 911 in the link below.

They did a great job of capturing the essence  of what I wrote about here. And, for the record…it’s pronounced Por-sha.

https://www.mediapost.com/publications/article/342565/porsche-debuts-campaign-for-iconic-sports-car.html

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