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"Words of Wisdom"
By BIll Hoke If you’ve never thought about a bucket list or are too young or too engaged in your career, you may want to come back to this article in a year, or 10. But for those who are in their twilight years, or have seen their ranks diminished by the timely, or untimely, [...]
Continue Reading →By Katie Evans Search Engine Optimization: Three words that strike fear into the hearts of many entrepreneurs. Fear not, brave business person. Simply follow these easy steps and your website will begin its trek to Page 1 of Google. It’s not difficult and, fortunately, you have few competitors who know what they’re doing. Here are [...]
Continue Reading →By John Schuler It’s believed that some 900 years ago, The Pug sat atop a throne of feathers and moss in a part of China seldom visited by Westerners. From his perch, he would order villagers to bring him tokens of appreciation in exchange for the wisdom he passed down. But that has little to [...]
Continue Reading →By Nancy Lee Recently I attended a TEDx (see sidebar) event and was inspired by a talk that Jane Fonda gave. She calls the last three decades of our lives “The Third Act,” and says it’s our “Prime Time.” She encouraged us to see this time as a staircase—“the upper ascension of the human spirit, [...]
Continue Reading →By Jeff Shelley Jesse Jones has quickly become a fixture on KING 5’s evening news. His “Get Jesse’ segments on the Seattle NBC affiliate have made the 47-year-old not only in demand as an investigative reporter for viewers needing help with consumer complaints, but he’s responsible for making the feature must-watch TV. Besides helping to [...]
Continue Reading →Dec. 31 was Ron Elgin’s last day on the job as impresario of the once-heralded DDB Seattle advertising agency—and—it also was the last day for the agency itself in Seattle. “The company decided that [with] my retirement they’ll basically shutter this office… [but] there will still be some IT and accounting types housed here, servicing [...]
Continue Reading →Each year—for the past 20—I’ve had the unique opportunity to take the pulse of our marcomm community, re-establish personal contacts and gather information on a scale not often experienced by my peers. It’s all part of the project to enlist participation in that year’s annual MARKETING ATLAS, involving nearly 300 listings and display ads. The [...]
Continue Reading →By John DeNure Hidden away in the Kent industrial valley is a small gem of a museum, just off the main lobby of West Coast Paper. Here, you‘ll find equipment used in the printing industry as long ago as the early 1800s. From the cabinets lining the walls, filled with pre-1900s metal foundry type, to [...]
Continue Reading →By Mary Kaye O’Brien And Janet Farness We live in a connected world where trends and events happening in one place affect those in another. And if you work in the world of marketing, you know this to be true. What happens globally doesn’t always fully represent what’s happening on the local front. But by [...]
Continue Reading →By Scott Schaefer After being laid off in late 2007, I decided to fill a need in my community, so I started up a local website for Burien. Initially, the B-Town Blog was just a hobby, until six months in when a local realtor asked me if I sold advertising on the site. “Um, sure,” [...]
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