WDCW (formerly WongDoody) and Copacino+Fujikado were named Small Agency of the Year (76-150 employees) and Small Agency of the Year: Northwest Region, respectively.
Judges noted the “fierce competition” among those submitting entries and noted that in addition to creative, other criteria, including business practices, culture and annual revenues were considered.
Tracy Wong of WDCW said, “This is a very special award because it recognizes an agency’s client roster, body of creative work and even agency culture. This is not about a onephit wonder creative campaign. It’s truly an ‘agency’ award. We were told that our category (76-150) possessed the deepest and stiffest competition across the country. We are grateful for this!”
Mike Hayward, Copacino+Fujikado creative director, said: “Thanks to our clients, we’re continually challenged and inspired to create work that motivates our internal team as well as the audiences we’re trying to reach. This recognition…is a testament to the hard work and creative energy that truly embodies the C+F spirit.” The awards were presented at Advertising Age’s annual Small Agency Conference held in late July in Portland.